Who they are
Brainayan, founded in 2016 by a former L&D leader at Google and Facebook, is a people development company that blends neuroscience-based learning to create meaningful, lasting change. They specialize in customized and personalized high-impact behavioral learning experiences that go far beyond one-size-fits-all training — addressing real business challenges and empowering individuals to lead, grow, and thrive.
What was holding growth back
Enhancing brand awareness among key accounts through strategic efforts.
How we built the engine
ShikhaShikz Marketing designed and executed a multichannel strategy with continuous optimization based on regular monitoring and insights.
- Developed highly segmented email campaigns to reach key personas.
- Built a LinkedIn newsletter from scratch, driving ongoing engagement and subscriber growth.
- Leveraged Instagram for corporate video distribution, amplifying brand messaging.
- A coordinated strategy using email, social media, a monthly newsletter, and targeted advertising to drive a consistent stream of relevant traffic to the website.
“ShikhaShikz Marketing has been a true partner—their strategic insight, creative campaigns, and adaptability have transformed our digital presence. Were especially impressed by their project management, response to our evolving needs, and the measurable growth in both brand awareness and demand generation. Their professionalism and collaborative approach made every step rewarding.”
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