Marketing Insights
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Demand Generation for Small and Midsize Business (SMB)
SMB demand generation guide: 7 strategies from website optimization to ads for sustainable growth scaling.
Shikha Pakhide
6 mins read
08/19/24
Demand Generation
Demand Generation for Startups - Series A
Strategic demand generation guide for Series A startups: 8 key pillars from ICP to tech stack alignment.
Shikha Pakhide
6 mins read
06/13/24
Demand Generation
Organizing our work processes with an ERP System
Complete journey of implementing ERPNext for business organization, from setup to customization & results.
Nitin Pakhide
7 mins read
05/01/24
Technology
Purpose Driven Marketing Campaigns
Insights from World Brand Congress on measuring purpose-driven marketing effectiveness & societal impact.
Shikha Pakhide
3 mins read
04/20/24
Event
Marketing Consultant, Full-time Marketer, or going Hybrid
Marketing blog comparing consultants vs full-time staff vs hybrid approach, with pros/cons analysis.
Shikha Pakhide
3 mins read
03/27/24
Business
An Upgrade to the latest web technologies
Tech blog about upgrading from WordPress to Astro, covering modern web stack with Tailwind & GitHub.
Nitin Pakhide
7 mins read
03/18/24
Technology
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