About us
Founded in 2024, ShikhaShikz Marketing blends 21+ years of experience with fresh talent and bold ideas. Led by wife-husband duo Shikha and Nitin, our team combines marketing strategy and tech to power demand generation. We believe fresh minds spark fresh ideas and that's exactly what today’s marketing needs.
Our journey
ShikhaShikz Marketing was born in 2024, starting as a two-person team. The year was all about laying the foundation, setting up the business, creating the brand identity, building the website, and sharpening the service offerings. It was the year of groundwork, grit, and getting the basics right.
We paused to reflect on everything we were doing and asked ourselves: where do we have a real edge? What do our clients genuinely need? Instead of spreading ourselves thin, we chose to focus. That’s how Demand Generation emerged as our core service - shaped by insight, experience, and a clear sense of purpose.
2025 is a year of building momentum. We are expanding our team with fresh skills, refining our core offering, and reaching more clients across new geographies. It’s a year of smart scaling, growing stronger while staying true to the spirit that sparked it all.
16+
months in business
21+
years of experience
08
clients served
Our Guiding Principles
Embrace industry changes, try new things to stand out and make progress.
Analyzing the results helps us focus on the good stuff, so we can use our resources wisely.
Bringing the method in madness so that the tactical part doesn't sway us from the goals.
Challenge the usual ways in the industry, making innovation a central focus to reach the business goals.
Clear communication fuels strong collaboration. Internal and external transparency is paramount for us.
Truth and promises matter. In our business, ethics and principles are non-negotiable.
Fueled by our people
Our people aren’t just part of the journey, they are the driving force behind it. At ShikhaShikz, every success story starts with a team that turns passion into motion and creativity into measurable impact.
Shikha Pakhide
Founder CEO
A spirited writer, keen reader, traveler, speaker, lifelong learner, and a proud mom of two, making the world her playground.
Nitin Pakhide
Co-Founder & Director
Even when patterns repeat and can be identified through observation, they still need to be experienced for growth.
Nivedita Balaji
UI/UX Designer
Deeply intuitive with a curiosity to learn and a heart to spread colors—a person who found UX not just as a role, but at her core.
Yashh Dhopesshwarkar
Web Developer
A self-taught developer who likes building useful things and learning something new every day—one step at a time.
Connect with us to explore tailored solutions and take the next step in your growth journey.