The Art and Science of Marketing

We're here to guide businesses of all sizes - Startup, SMB, Mid Market and Enterprise - on everything marketing. From coming up with ideas to putting them into action, we mix smart advice with the right technology. Whether you want to sell more, get noticed, find your special place, get new customers, or fix sales problems, think of us as your go-to partner for your go-to-market strategy.

Marketing Strategy

Step into the spotlight with our Strategic Marketing Blueprint – Your Personalized Roadmap to Triumph!.

Demand Generation

Powering Growth we spark demand, turning interest into action and prospects into passionate advocates for your brand.

Account-Based Marketing

Start your ABM journey with us, from evaluation to personalized messaging that resonates. Our ABM solution targets engagements, drives growth, and enhances customer relationships.

Content Marketing

Guiding Your Digital Pulse, we breathe life into your online presence by meticulously curating content—the very heartbeat of a flourishing digital strategy.

Campaign Management

Creating and managing campaigns requires more than a to-do list; it needs a mix of creativity, strategy, and precision. Your journey to a successful campaign begins with a conversation.

Honored to share

Our Founder CEO is an accomplished Growth Marketer with a track record of receiving prestigious accolades.

  • Most Admired Brand Leaders by WORLD BRAND CONGRESS 14-Feb-2024
  • Pune's Woman Leaders by WORLD WOMEN LEADERSHIP CONGRESS & AWARDS 01-Nov-2023
  • Emerging MarTech Leaders by TRANSFORMANCE BUSINESS MEDIA 26-Oct-2023
  • Most Innvoative MarTech Leaders by WORLD MARKETING CONGRESS 23-Nov-2022
service

Our Expertise

  • Successfully navigated diverse markets spanning over four continents and more than 20 countries.
  • Designing Marketing Strategy which aligns with the business goals and is validated by the C-Suite.
  • Amplified Thought leadership in B2B landscape with a series of well curated Panel Discussions.
  • Hands-on in crafting distinctive campaigns for enterprise marketing and communications.
  • Boosting the founder's brand through strategic podcast initiatives.

LinkedIn Recommendations

Suman Guha

VP Product & Engineering - Reliance Retail

It’s pleasure to write this recommendation for Shikha. She led the product marketing function in my unit where she helped with GTM of couple of extremely crucial products and led growth for an existing product line. I found her highly skilled in all ...

Simon Horsley

Executive Director. Mapdec Cycle Works - Kendal

Shikha is a highly driven colleague who I found to be very receptive to coaching, with an ardent desire to be continually developing and growing her leadership skills and personal brand. I really appr...

Brian Robins

Consultant specializing in executive communications - Self-employed

Shikha is a well-organized and effective manager with excellent problem-solving skills. She has deep knowledge of sales and marketing operations including workflows for lead management and qualificati...

Shar Govindan

Senior Director - Bentley Systems

Shikha is well-recognized for her brilliance on social engagement, media and networking. To date, Shikha has tweeted over 7000 times! She has been instrumental in growing our Asian twitter channel and consistently shares industry-relevant articles on...

Marielle Wallin

Marketing Director - TAFE Queensland

I worked alongside Shikha for close to three and a half years. In those three and a half years, I saw her excel and become an expert at the core elements of her job – including lead generation activities, email marketing and event planning - but also...

Ajay Rao

Founder - Director at Edvantech Solutions Pvt Ltd, Head - Up2Speed India

Having worked with Shikha directly as part of the Global Marketing Team, i recommend her as a great asset to any sales team that she would work with. She has a viral energy and excitement towards cust...

Payal Rai

Marketing Manager - Gratifi BU at Cybage Software

Few people have the opportunity to report to a manager who is also a coach and mentor—but I did when I worked for Shikha.Shikha is a great manager! During my 4 years with her, I had the pleasure of wo...

Jeremy M

Digital Strategy Manager, Alabama Power/Southern Company Services

Shikha is a creative, diligent and passionate leader with multiple years of experience in lead lifecycle management. She understands funnel KPI accountability and what it takes to optimize ROI outcome...